Free Digital Marketing Campaign Templates, Trackers, and Reports

By Joe Weller | January 18, 2021 (updated July 11, 2022)

We’ve gathered a collection of the top digital marketing campaign templates, trackers, and reports. Marketers, enterprises, small businesses, and startups can use these free templates to help run a successful digital marketing campaign. 

On this page, you'll find many helpful digital marketing campaign templates, including a simple digital marketing campaign management template, a digital marketing campaign report template, and a digital marketing campaign brief template.

Digital Marketing Campaign Management Template

Digital Marketing Campaign Management Template

Use this customizable template to document your digital marketing campaign’s progress by adding campaign goals, creative concepts, promotion plans, user testing, and more. Use the dashboard view to keep team members aware of key details of your marketing campaign. 

 

Download Digital Marketing Campaign Management Template 

Excel | Google Sheets

Digital Marketing Campaign Brief Template

Marketing Campaign Brief Template

This brief template includes an outline of everything you need for a digital marketing campaign. Use the template to define your campaign’s purpose, objective, target audience, budget, goals, and more. The brief can also help provide direction and set expectations. 

Download Digital Marketing Campaign Brief Template

Word | PDF | Smartsheet

Digital Product Marketing Campaign Template

Product Marketing Campaign Template

This template can guide you through each step of the digital campaign process. You can use it to finalize planning, determine creative content and assets, outline promotional details and launch. There’s also room to manage campaign performance. 

Download Digital Product Marketing Campaign Template

Excel | Smartsheet

Digital Marketing Campaign Report Template

Marketing Campaign Report Template

Designed to report on key performance indicators (KPIs), this digital marketing campaign template uses a pre-built, comprehensive digital marketing plan to help you track progress. Gain insights on your campaign’s total reach, website hits, leads generated, conversion rates, and more. 

This digital marketing campaign report template is completely customizable and includes  a dashboard view for tracking and analyzing your digital marketing campaign’s performance. These metrics can help you understand what worked well and where there’s room for improvement. 

Download Digital Marketing Campaign Report Template - Excel

Integrated Digital Marketing Campaign Media Plan Template

Integrated Marketing Campaign Media Plan Template

Manage your campaign with this comprehensive, integrated digital marketing campaign media template. Impressions, costs, response and conversion, projected outcome and cost projects columns intersect with media type rows so you can quickly see how your digital marketing campaign is performing.

Enter the total impressions for your campaign goal, and track the effectiveness of your campaign’s individual, and collective, digital marketing strategies.

Download Integrated Digital Marketing Campaign Media Plan Template - Excel

Digital Marketing Campaign Proposal Template

Marketing Campaign Proposal Template

Optimize your digital marketing project plan with this pre-built digital marketing campaign proposal template. Enter an executive summary, an introduction for your company, client details, campaign goals, timeline items, costs, and payment terms to communicate your proposed solutions to clients.

Download Digital Marketing Campaign Proposal Template

Word | PDF

Track the Details of Your Digital Marketing Campaign with Smartsheet

The best marketing teams know the importance of effective campaign management, consistent creative operations, and powerful event logistics -- and Smartsheet helps you deliver on all three so you can be more effective and achieve more. 

The Smartsheet platform makes it easy to plan, capture, manage, and report on work from anywhere, helping your team be more effective and get more done. Report on key metrics and get real-time visibility into work as it happens with roll-up reports, dashboards, and automated workflows built to keep your team connected and informed.

When teams have clarity into the work getting done, there’s no telling how much more they can accomplish in the same amount of time. Try Smartsheet for free, today.

 

Improve your marketing efforts and deliver best-in-class campaigns.

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